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• Thank you to everyone that donated caps for the 2017 CLICK for Babies campaign! •

Please hold on to any caps you are presently crafting until we start collecting caps again in April 2018. While caps are being distributed to families of newborns in the months of November and December, we still need your help! Please continue to spread this important message and Tell 2 or Give 3.

• Get Involved With A Campaign Near You •

Click Here to Find a Campaign Near You
British Columbia Ontario



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Sharing powerful stories and featuring individuals and groups making a difference in their local community!

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The PURPLE caps campaign has a powerful mission that grabs media attention! Stories are being published in every jurisdiction.

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Join the Discussion

Have questions about the campaign? We have answers!

• Patterns and More •

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Get a wide variety of FREE custom patterns for your PURPLE caps and start knitting today!

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Crafting Guidelines

Parents select their favorite hat from the dozens on display in their birth centers. These guidelines will increase the likelihood of YOUR hat going home with a family.

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Talking Points

The goal of CLICK for Babies is to start conversations. We’ve put together talking points to help you talk to others about CLICK for Babies, the Period of PURPLE Crying and Shaken Baby Syndrome.