Volunteer Toolkit

The goal of CLICK for Babies is to start conversations - we’ve put together sets of talking points to help you talk to your friends, family, and anyone else in your community about the campaign, and about the Period of PURPLE Crying.

CLICK for Babies Talking Points

View and download talking points about CLICK for Babies. You can use these quick facts to help educate others about the goals of the campaign and how it works to raise awareness about infant abuse and normal infant crying.

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Period of PURPLE Crying Talking Points

View and download talking points about the Period of PURPLE Crying. Help us spread the word about normal infant crying and why it is important to share this knowledge with everyone in your community.

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Shaken Baby Syndrome Talking Points

View and download talking points, facts, and statistics about Shaken Baby Syndrome/Abusive Head Trauma (SBS/AHT). Join us in keeping all babies safe from harm - you can share these with your family, friends, and others to help make people in your community aware of how important it is to prevent infant abuse.

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Other Ways to Spread the Word:

Flyers

Want to host an event for your local campaign? Use the CLICK for Babies flyer template. Add information about your event and print it out or share it on social media!

  Recruitment Flyers
  Volunteer Flyers

Please only use these flyers for recruiting other volunteers and to announce your CLICK for Babies 2014 campaign events.

Find out what is going on in your area.

Media Tools

Social media is a powerful tool for spreading the word about preventing shaken baby syndrome and promoting increased awareness of normal infant crying (the #1 trigger to a shaking event). There are a number of ways to help spread the word about the CLICK for Babies campaign and our goal to raise awareness of the Period of PURPLE Crying that all babies go through.

We’ve provided tools for you to reach out to traditional media and engage social media

  Sample Facebook Messages
This month, I’m knitting purple colored baby caps to donate to [my local hospital] to help raise awareness about the Period of PURPLE Crying and to help prevent infant abuse. If you want to learn more about the CLICK for Babies campaign and how you can get involved (even if you don’t stitch!), check out their website: CLICKforBabies.org

https://www.youtube.com/user/NCSBS/videos
  Sample Tweets
Do you know what #PURPLEcrying is? Learn more about normal infant crying and support the #CLICKforBabies campaign CLICKforBabies.org

Stitch a #PURPLEcrying cap, raise awareness, save a life #CLICKforBabies CLICKforBabies.org

I’m donating #PURPLEcaps to my local hospital to raise awareness about infant abuse for the #CLICKforBabies campaign CLICKforBabies.org
  Pinterest
Pinterest is a great tool to share a variety of CLICK for Babies related materials such as knitting and crocheting patterns, news stories related to CLICK for Babies, and the prepared infographics described in the previous section. Visit http://pinterest.com/purplecrying for an example of Pinterest boards created for the CLICK for Babies campaign.

Donate a Cap

Donate your handmade, purple colored baby caps to local campaign leaders who will then distribute the caps to participating hospitals, public health offices, and home visiting programs that are educating families about the Period of PURPLE Crying. New parents will receive the purple cap as a gift from the community to remind them that their baby will go through this period of normal increased crying.

Visit the Stitchers Club to see how other crafters are getting involved

Click here